Highlights

Devon McConville opened Matilda's All-Day Café in February 2026, converting a historic bungalow in Phoenix's Roosevelt Historic Neighborhood into a morning-to-evening café serving espresso, food, and wine, a format she encountered while traveling to other cities and decided Phoenix was missing.

McConville's path to the café started with a career exit. She left finance in 2015 and took a job at a local coffee shop, where she discovered a passion for the work. By 2018, that enthusiasm had produced First Place Coffee, a mobile truck operating out of a vintage 1970s Chevy P10. The truck built a loyal following before McConville made the jump to a permanent address, as AZ Big Media, Mouth by Southwest, and the Arizona Republic all reported at opening.

"I absolutely fell in love with coffee and connecting with people," McConville told Phoenix Magazine, explaining the original pivot from finance.

The name Matilda predates the café. McConville named the coffee truck when she acquired it, feeling it needed its own identity, and carried the name forward when she opened the brick-and-mortar location.

For the kitchen, McConville recruited chef Matthew Celaya, who runs a wood-fired pop-up called Más Amable. She said she attended his dinners repeatedly before approaching him as a partner. The café occupies the space previously home to Garden Bar, according to the Yahoo Lifestyle report on the opening.

The Roosevelt Row location is open from morning through evening, per the all-day format McConville modeled on cafés she visited in other cities, coffee and espresso in the morning, salads and wine through lunch and dinner.

Where to find them

Sources

Every factual claim in this article traces to one of the sources below. See how we work for the editorial process.

  1. Phoenix Magazine retrieved 01/07/2026 20:13
  2. AZ Big Media retrieved 01/07/2026 20:13
  3. mouthbysouthwest.com retrieved 01/07/2026 20:13
  4. AZ Central retrieved 01/07/2026 20:13
  5. yahoo.com retrieved 01/07/2026 20:13
  6. Garden Bar (official site) retrieved 01/07/2026 20:13

Authored by The Scottsdale Signal. Drafted by AI from primary-source material under our beat-specific editorial guides; reviewed by humans before publish under our five-gate process. Sources retrieved at 01/07/2026 20:13. Every claim traces to a source.